
February 2002:
a) Fugitive glue on direct mail pieces b) More hockey tickets!
FUGITIVE GLUE IS IDEAL FOR DIRECT MAIL PROJECTS With the U. S. Postal Service on the verge of raising rates yet again, it’s more important than ever to make sure your direct mail project sails through the system as efficiently as possible. When you want the functionality of a wafer-seal closure, but need to keep costs down, consider fugitive glue.
Fugitive glue is an equally effective closure as a wafer seal, but with a few distinct advantages. Since the glue is placed on the enclosed edges of the piece, no visible text or image will be covered. And, unlike wafer seals, fugitive glues can be detached without risk of tearing the paper to which it’s adhered. At E&M Bindery, we offer high-speed fugitive glue application that’s significantly less expensive than wafer sealing.
The Postal Service has strict guidelines regarding fugitive glue placement on self-mailers. Involve E&M Bindery as early as possible in the planning process to ensure your project will qualify for automation discounts.
MORE HOCKEY TICKETS UP FOR GRABS!
Congratulations to Kyle Lellis of Hummel Printing, Union, N.J., and Dominic Patrissi at Northeast Graphics, North Haven, Conn. They each took home four Devils tickets when they simultaneously responded with the correct answer to last month’s trivia question. Up for grabs this month are four tickets to see the New York Rangers take on the Atlanta Thrashers at Madison Square Garden on Friday, March 22nd. Be the first (or at least be tied for first) to answer this trivia question to claim the tickets. Again, calling is fine, but a return fax is preferred:
The New York Rangers won their last Stanley Cup in 1994. Before that, in what year did the Rangers previously raise Lord Stanley’s trophy?
Good luck!
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